What to expect? Participants will get a solid foundation in using Google Analytics to gather insights about their website’s performance. They will be equipped with practical skills that can be immediately applied to optimize their online marketing efforts.
Most organizations stop at investing a domain name, a hosting server annual fees and a website design. There will be a website which in often cases shows content and data of the time it first went live. The organization and on the ground realities change over months but the website becomes a relic.
WordPress makes it super easy for you to share your story online to the world and different types of stakeholders. E.g. digiSarathi has two sectors to address separately – corporates (SMEs mostly, with a few biggies) and a LOT of nonprofits across India. Our content is thus different for each stakeholder.
Therein comes, Google Analytics. GA helps us know where we are connecting, what search engines like Google think (what image it provides about our brand) and what it tells the world (for which keywords our website shows up in which users’ search)
Workshop Details
๐ Date: 24th Jan. 2025
โฐ Time: 4:00 PM
๐ Location: (Online) Google Meet
๐ Fee: Rs. 350 (limited seats to keep it interactive)
UPI โ 9022465676@ybl
